Pintful Peanut Butter

Full-scale digital marketing from e-commerce web design, influencer marketing, paid ads, PR, and more

A childhood passion project of ours that turned into a full-fledged business. Manufacturing and selling the worlds healthiest peanut butter – 50% more protein than standard peanut butter without added sugars, preservatives, or oils. Pintfulpeanutbutter.com

Accomplishments:

  • An idea to market in less than 3 months
  • Raised $11k on Kickstarter with only 1 month of prep
  • Email marketing campaigns with a 65% open rate, 15% CTR, and a 12% conversion rate
  • Cold Influencer marketing campaigns with a 25% rate of them posting for FREE
  • Laid out SEO strategy that ranked us 1st page for 2 key difficult search terms “Healthy Peanut Butter” and “Protein Peanut Butter”
    • Over 2,000 monthly organic visits with less than 5% bounce rate
  • Organic Instagram from 0 to 3.5k followers in 4 months with over 15% engagement rate
  • Featured on ABC, Fox, Journal Sentinal, OnWisconsin and other large news stations nationwide

pintful-ecommerce-website2 pintful-ecommerce-website2

Skills

Posted on

December 6, 2018

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